Tracking & analytics
Stop guessing. Start measuring.
A clean tracking plan, server-side events and a dashboard that answers one question: what creates customers?
Problem
Most accounts track page views and nothing else.
- Form submissions and WhatsApp clicks are invisible.
- Browser tracking misses a large share of conversions.
- Reports disagree and nobody trusts the numbers.
Who it's for
Built for
- Businesses spending on ads
- Teams that need trustworthy reporting
- Sites with multiple conversion points
Solution
One tracking plan. One source of truth.
We define the events that matter, implement them cleanly across web and server, connect ad platforms, and build a dashboard your team can read.
Capabilities
- Tracking plan
- Google Tag Manager
- GA4
- Meta Pixel & CAPI
- Google Ads conversions
- UTM governance
- Consent
- Dashboards
What's included
- Tracking audit
- Event specification
- Implementation
- Server-side events
- QA and validation
- Dashboard
- Documentation
- Team walkthrough
Related project
Maison Argane
E-commerce · Meta Ads · CRO
A Moroccan skincare brand built to sell beyond Instagram.
View Case StudyProduct study
Process
Six steps. Zero guesswork.
- 01
Discover
- Business
- Market
- Customer
- Goals
- Opportunity
- 02
Strategy
- Positioning
- UX structure
- Technical architecture
- Growth approach
- 03
Design
- UX
- UI
- Conversion flow
- Responsive experience
- 04
Build
- Frontend
- Backend
- Backoffice
- Integrations
- Tracking
- 05
Launch
- Testing
- QA
- Deployment
- Analytics
- Campaign readiness
- 06
Grow
- Acquisition
- Measurement
- CRO
- Optimization
Investment
From 6,000 MAD
Tracking setups start from approximately 6,000 MAD, depending on the number of conversion points and platforms.
FAQ
Questions, answered.
Is this compliant?
We implement consent management and respect Moroccan law 09-08 and GDPR when applicable.
Which tools do you use?
GA4, Google Tag Manager, Meta CAPI, Looker Studio — or your stack.
Can you fix an existing setup?
Yes. Most projects start with an audit of what's already there.
Project configurator
Let's build your next growth system.
Five short steps. A real person from AdGrow.ma reviews every request.
- Reviewed by a senior team member
- Reply within one business day
- No obligation, no spam
Prefer WhatsApp?
Talk on WhatsAppReady to build what's next?
Tell us where you want your business to go. AdGrow.ma will build the system to help you get there.


