Custom platforms
Custom platforms built around your business.
Front office, back office, roles, workflows and integrations — engineered as one reliable system your business can run on.
Problem
Your business outgrew spreadsheets and plugins.
- Critical workflows live in WhatsApp groups and Excel files.
- Off-the-shelf tools force your process to fit their limits.
- Data is scattered, so decisions are guessed.
Who it's for
Built for
- Companies digitalizing a core operation
- Founders building a SaaS or marketplace
- Businesses replacing a legacy system
Solution
Architecture first. Then product.
We map your workflows, users and data, design the architecture, and build a platform with a customer front office, a team back office, and the integrations that connect it to the rest of your business.
Capabilities
- Front office
- Back office
- Authentication
- Roles & permissions
- Business workflows
- Dashboards
- APIs
- Databases
- Integrations
- Payments
- Booking
- Reporting
- Notifications
- Automation
What's included
- Discovery and specification
- Technical architecture
- UX/UI for every role
- Frontend and backend development
- Admin dashboard
- Security and QA
- Deployment and monitoring
- Documentation and handover
Custom platforms
Software built around how your business actually works.
When templates stop fitting, you need a platform: your workflows, your roles, your data — with a front office for customers and a back office for your team.
Custom Platforms — From 60,000 MAD
Final investment depends on scope, complexity, integrations and business requirements.
Lead pipeline
Demo dataNew
Yasmine B.
Anfa
Karim E.
Maarif
Leila O.
Bouskoura
Contacted
Omar T.
Corniche
Salma R.
CFC
Visit
Mehdi A.
Anfa
Offer
Nadia K.
Racine
- 01Front office
- 02Back office
- 03Authentication
- 04User roles
- 05Permissions
- 06Admin dashboard
- 07Business logic
- 08Database
- 09APIs
- 10Integrations
- 11Search & filters
- 12Uploads
- 13Notifications
- 14Payments
- 15Booking
- 16Reporting
- 17Automation
- 18Security
- 19QA
- 20Deployment
Related project
Nexa Immobilier
Property portal · Lead generation · Agent CRM
From ad click to agent WhatsApp in under a minute.
View Case StudyProduct study
Process
Six steps. Zero guesswork.
- 01
Discover
- Business
- Market
- Customer
- Goals
- Opportunity
- 02
Strategy
- Positioning
- UX structure
- Technical architecture
- Growth approach
- 03
Design
- UX
- UI
- Conversion flow
- Responsive experience
- 04
Build
- Frontend
- Backend
- Backoffice
- Integrations
- Tracking
- 05
Launch
- Testing
- QA
- Deployment
- Analytics
- Campaign readiness
- 06
Grow
- Acquisition
- Measurement
- CRO
- Optimization
Investment
From 60,000 MAD
Projects from 60,000 MAD. Investment depends on functionality, architecture, integrations and project complexity — complex platforms commonly exceed 100,000, 150,000 or 250,000 MAD.
FAQ
Questions, answered.
Who owns the code?
You do. Code, database and infrastructure accounts belong to your company.
Can it be built in phases?
Yes. We define an MVP that delivers value first, then evolve with clear milestones.
Can it integrate with our existing tools?
Yes — ERP, CRM, payment, accounting, messaging and any system with an API.
Project configurator
Let's build your next growth system.
Five short steps. A real person from AdGrow.ma reviews every request.
- Reviewed by a senior team member
- Reply within one business day
- No obligation, no spam
Prefer WhatsApp?
Talk on WhatsAppReady to build what's next?
Tell us where you want your business to go. AdGrow.ma will build the system to help you get there.


